chathok

FinTech Mobile Banking Redesign

A comprehensive redesign of a mobile banking application focusing on user experience optimization and conversion rate improvement

4 WEEKS

Duration

iOS

Projects Delivered

+40%

Conversion

05

Team Members

chathok2

The Design Journey

An organic, iterative process that evolved from initial discovery to final launch.

Discovery

Deep dive into user research, competitive analysis, and stakeholder interviews to understand pain points and opportunities.

  • User interviews (45 participants)
  • Analytics deep dive
  • Competitor benchmarking
  • Persona development

Design

Deep dive into user research, competitive analysis, and stakeholder interviews to understand pain points and opportunities.

  • User interviews (45 participants)
  • Analytics deep dive
  • Competitor benchmarking
  • Persona development

Launch

Deep dive into user research, competitive analysis, and stakeholder interviews to understand pain points and opportunities.

  • User interviews (45 participants)
  • Analytics deep dive
  • Competitor benchmarking
  • Persona development
chooseplan

Logo & Iconography

The Chathok logo was designed to capture motion, energy, and clarity. Its abstract human figure reflects movement and vitality - key values of the brand.

icongraphy

Typography & color

typography

Colors Palette

Creed’s color palette blends trust-driven primary tones with clean neutrals to support focus, clarity, and efficient project tracking.

color-palette

Role

Lead UX Designer

Brand Strategy, User Research, Interface Design, Design Systems

Timeline

1 Months

Brand Strategy, User Research, Interface Design, Design Systems

Key Outcome

165% Increase

Online engagement with 42% conversion rate improvement

chathok3

What My client say!

  • “Asraful's attention to detail and ability to translate complex requirements into intuitive designs is exceptional. The design system he built has transformed our product development process.”

  • “Ashraful shows outstanding attention to detail and a talent for transforming complex requirements into intuitive designs. The design system he created has significantly improved our product development process.”

  • “possesses exceptional attention to detail and a strong ability to convert complex requirements into seamless, user-friendly designs. His design system has greatly enhanced the efficiency of our product development process.”

  • “Ashraful has an impressive eye for detail and a talent for turning complex requirements into clear, intuitive designs. The design system he implemented has greatly streamlined our product development process.”

  • person1

    Elon Mask

  • person2

    Donald Trump

  • person3

    Bill Gates

  • person1

    Ali Khomeni